Jenny Dorso Assumes Role of Vice President of Marketing Strategy at The Pekoe Group

The Pekoe Group Appoints Jenny Dorso Vice President of Marketing

In a significant development, Jenny Dorso has been appointed as the Vice President of Marketing Strategy at The Pekoe Group, a leading and innovative strategic ad agency. 

With a decade-long tenure at the agency, Jenny Dorso has been instrumental in fostering the growth of its digital department. In her previous role as Director of Digital Strategy, she masterminded digital media campaign planning for an impressive portfolio including Broadway and Off-Broadway productions, touring shows, cultural establishments, and renowned restaurants. Notable projects under her guidance encompassed esteemed productions like "SIX the Musical," "Peter Pan Goes Wrong," "Eclipsed," and "The Lightning Thief," among others.

In her new capacity, Jenny Dorso will take the reins of the agency's marketing team, assuming responsibility for shaping and executing brand and campaign strategies with a strong emphasis on a digital-first approach. Leveraging her extensive experience and strategic acumen, she will undoubtedly steer The Pekoe Group towards new heights of success.

Jenny Dorso brings to the table a wealth of knowledge and a distinguished educational background, holding an MBA from the esteemed Fordham University Gabelli School of Business. Her impressive track record and expertise make her a formidable leader in the realm of marketing strategy.

Founded in 2009, The Pekoe Group has continually demonstrated its commitment to innovation and creativity. The agency operates across a spectrum of disciplines, encompassing advertising, digital solutions, branding, websites, social media, partnerships, and promotions. Notably, The Pekoe Group holds the distinction of being a certified Women Owned Business Enterprise in both New York City and New York State. The agency's impressive roster of collaborations includes esteemed names from the culinary world, cultural institutions, Broadway productions both in New York City and on tour, as well as engagements with the Mayor's Office of Media and Entertainment.

Jenny Dorso's appointment as the Vice President of Marketing Strategy at The Pekoe Group underscores the agency's commitment to excellence and innovation. With her visionary leadership, the agency is poised to continue its trajectory of success and impact across diverse domains.

#MarketingMaven

#StrategicTrailblazer

#DigitalInnovator

#CreativeGenius

#PekoePowerhouse

#BrandBrilliance

#JennyDorsoLeadership

#InnovateWithJenny

#AgencySuccessStory

#MarketingMaestro

#ElevateWithStrategy

#DigitalDomination

#PekoePioneers

#MBAExpertise

#UnleashTheStrategy

#MarketingInMotion

#DorsoDriven

#CampaignCrafter

#PekoePerspectives

#RedefiningBranding