The NEST New York Holiday Classic Candle - AmNews Curtain Raiser


Monday, December 4, 2023

The NEST New York Holiday Classic Candle

NEST New York is partnering with the Fifth Avenue Association to scent the iconic stretch of Fifth Avenue (46th – 61st streets) for the holiday season. This activation is the first of its kind for the brand AND for Fifth Avenue—an exciting moment for NEST New York and their wildly popular holiday collection.

NEST’s Holiday scent will be dispersed through 50 tree displays lining Fifth Avenue, providing an elevated experience for the approximately 10 million guests that walk the famous 15 blocks that include St. Patrick’s Cathedral, Bergdorf Goodman, and Central Park, to name a few.
This is the first activation of its kind for NEST New York AND NYC. The NEST New York Holiday Classic Candle ($48) is the #1 luxury candle sold in the US. That same scent will be emitted through state-of-the-art cold mist aroma diffusers up and down Fifth Ave, helping countless shoppers from around the world get in the holiday spirit.

NEST also offers some other great festive scents including; Amber and incense, Birchwood Pine, Blue Cypress and Snow, Crystallized Ginger & Vanilla Bean, and Hearth.



No comments:

Post a Comment