THE BROADWAY LEAGUE AND MUSEUM OF BROADWAY ANNOUNCE
¡VIVA! BROADWAY®: AYER, HOY Y MAÑANA
A SPECIAL EXHIBIT HONORING HISPANIC HERITAGE
Special Exhibit On-View for Hispanic Heritage Month – September 15 – October 15, 2024
The Broadway League and Museum of Broadway announced today a new special exhibit to celebrate Latiné and Hispanic heritage on Broadway: ¡VIVA! BROADWAY®: ayer, hoy y mañana. The exhibit, created exclusively for The Museum of Broadway in partnership with The Broadway League and with support from the Miranda Family Fund, will launch on September 15th in honor of Hispanic Heritage Month.
The exhibit will bring to life ¡Viva! Broadway, The Broadway League’s national audience development program that is committed to engaging and inspiring Latiné and Hispanic audiences through activations, media programming, and partnerships. ¡Viva! Broadway is dedicated to celebrating and amplifying the rich cultural heritage of the Latiné and Hispanic communities on Broadway and aims to ensure there is diversity throughout the Broadway industry now and for future generations.
“The Broadway League’s ¡Viva! Broadway initiative is excited to collaborate with The Museum of Broadway in celebrating Hispanic Heritage Month by highlighting the remarkable achievements of Latiné and Hispanic artists on Broadway through an immersive month-long exhibit curated by the museum and the League," said Jason Laks, Interim President of The Broadway League. "Visitors will get the chance to see iconic pieces from favorite Broadway shows up close. Additionally, the month will feature a range of special events and panel discussions with distinguished Broadway performers and industry professionals.”
“The Miranda Family Fund is thrilled to partner with The Broadway League’s ¡Viva! Broadway and The Museum of Broadway to showcase the extraordinary contributions made by Latino and Hispanic artists on Broadway and to the American Theatre as a whole,” added Luis A. Miranda, Jr., ¡Viva! Broadway Advisory Board Chair and patriarch of the Miranda Family Fund. “We look forward to spotlighting the incomparable impact our community has had on the artform, and we could not be more grateful to The Museum of Broadway for providing a stage to celebrate and elevate the ripples of these achievements on the industry, its professionals and theater-going audiences for generations to come.”
“We created the museum to educate, entertain and inspire guests of all ages to learn from the past to help build our collective future,” said Julie Boardman, Executive Producer and Co-Founder of The Museum of Broadway. “We are honored to partner with The Broadway League and thankful to the Miranda Family Fund to shine a light on the work of these trailblazing artists and bring ¡Viva! Broadway to life for multi-generations.”
The exhibit will feature a mural by famed graffiti artist Soraya Marquez, aka Indie184.
The ¡VIVA! BROADWAY: ayer, hoy y mañana exhibit will open to the public on September 15, 2024 at The Museum of Broadway in NYC’s Times Square, and run through October 15, 2024. Marking the fifth dedicated installation created exclusively for The Museum of Broadway, the new exhibit comes on the heels of Moulin Rouge! The Musical: Spectacular, Spectacular, SIX: The Royal Gallery, ALL THAT JAZZ: The Legacy of Chicago The Musical, and The American Theatre As Seen by Hirschfeld. Entrance to the special exhibit is included in any ticket purchased to the Museum of Broadway and for museum members.
About The Broadway League
The female-founded award-winning Museum of Broadway is the world’s first-ever permanent museum dedicated to the storied history and legendary artists, creators, and stars of Broadway musicals and plays, past and present. Offering unrivaled “backstage” access, the Museum of Broadway goes behind the scenes to show guests of all ages how a Broadway show is made from conception to curtain call. A one-of-its-kind entertaining and educational celebration of Broadway for the theater enthusiast and insiders alike, the Museum of Broadway transports visitors visually through centuries of time. Experience a stunning, ever-evolving curation from the 1700s to the present day one dazzling, unforgettable exhibit, costume, prop, rendering, and rarity at a time. Through each piece, the Museum of Broadway honors the legacies of those who paved the way for today’s Broadway and the next generation of theatergoers and creators.
Artist Soraya Marquez aka Indie184, (born 1980) is a native New Yorker, of Dominican descent, and has been active in the graffiti culture for over two decades. Determined to express herself to the world through art, she quit business college to teach herself how to sew, paint, and produce graphic design. Also influenced by abstract expressionism and pop art, her paintings are raptures of color and textures. Fused with her original graffiti and street art, imagery, and designs juxtaposed with personal messages. Indie’s art has been exhibited in galleries and museums worldwide, including El Museo del Barrio in New York City and Völklingen Ironworks Museum, in Saarbrücken Germany, Museo de Bellas Artes De Murcia in Spain as well as numerous solo and group gallery exhibitions. Catch her creating her latest work in the streets, designing or painting in her studio. www.indie184.com / @indie184
About the Miranda Family Fund
For over 40 years, the Miranda Family has championed community activism. They have created and supported institutions that have served both underserved populations in Upper Manhattan and communities throughout New York City, across the country, and in Puerto Rico. Luis A. Miranda, Jr. and Dr. Luz Towns-Miranda are proud parents to Luz Miranda-Crespo, Lin-Manuel Miranda, Miguel Towns. Now as adults, Luz and Lin-Manuel are married to Luis Crespo and Vanessa Nadal, respectively, with children of their own. They continue to foster the family’s commitment to advocacy for education, the arts, and social justice - along with a sustained focus on relief and rebuilding efforts in Puerto Rico post-Hurricane Maria.
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