Fenty Eau de Parfum – Holiday Scarf Wrap Set - AmNews Curtain Raiser


Friday, October 21, 2022

Fenty Eau de Parfum – Holiday Scarf Wrap Set

This Holiday season, Fenty Eau de Parfum – the first luxury fragrance from Rihanna and Fenty Beauty that sold out twice! – offers a personal and sensual gift for all, now with a  Fenty Eau de Parfum  wrapped around each bottle. Exclusively available on FentyBeauty.com for $140, Fenty Eau de Parfum is the perfect gift for yourself or a loved one to explore this multifaceted scent along with a custom Fenty scarf in Rihanna’s favorite color, which can be worn on the body, head, or as an accessory to your favorite bag.




This complex and vibrant scent was designed for all people and all occasions and expresses itself uniquely on each wearer for a one-of-a-kind scent, making it the ultimate way to gift this holiday season for anyone on your list.


“That’s the thing I love the most: it’s an experience, it’s a memory, encapsulated into a fragrance. Once you smell it, you’ll never forget it.” – Rihanna


Both spicy and sweet, Rihanna hand-selected key notes of magnolia, musk, tangerine, and Bulgarian rose in the world’s fragrance capital, Grasse, France, alongside world-renowned LVMH Master Perfumer Jacques Cavallier-Belletrud, to create a sensual warm floral experience that is inspired by distinct memories and places that Rihanna cherishes from throughout her life – Bridgetown, Barbados; Grasse, France; New York, New York; Paris, France; Los Angeles, California.


Rihanna has always believed that fragrance is one of the most personal aspects of a beauty routine, and she wanted to weave that sensoriality into all elements of the Fenty Eau de Parfum experience – from the fragrance’s notes to the bottle design and even to the long, soft cloud that envelops you when you spray the perfume. A true embodiment of Rihanna, the bottle was designed to fit perfectly in her hand and represents a harmonious balance of femininity and masculinity, vintage and modern, with its curved body and beautiful amber-brown shade.


“I wanted a rich color that really represented all genders from across all walks of life. Brown is my favorite color. Brown is who I am. Brown is what I come from. If I’m going to make a fragrance that represents me, even the body language of the bottle needs to marry that. So, I wanted something brown, but also transparent – so you could see the liquid and the fragrance you’re about to experience.” – Rihanna


Fenty Eau de Parfum (full-size) with custom Fenty Scarf ($140) is available for a limited time beginning today, Wednesday, October 19th exclusively at FentyBeauty.com.






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